Top Rated Columbus SEO Company

Our Columbus SEO company gets it. You want to rank on the first page of Google. You’re sick of competitors outranking your business. You know how profitable SEO could be, which is why you’re seeking the best SEO agency in Columbus.

The Media Captain, a top rated Columbus SEO Company, has a team of experts that can help. Since 2010, our agency has helped hundreds of businesses rank on the first page of Google for thousands of keywords [view success stories].

There’s no better way of generating sales than ranking towards the top of Google. Let The Media Captain help you achieve the SEO success you’ve always desired.

Our SEO Experience

  • We’ve helped hundreds of businesses rank on the first page of Google for thousands of keywords
  • We have a skilled staff of marketing managers, strategists, content creators, developers and technical experts
  • We stay abreast on algorithm updates and SEO trends. We’re viewed as a leader within the SEO space.
  • We track your keywords versus your top competitors and keep you abreast on your rankings with real-time reporting
  • We’re based in Columbus, Ohio but work with SEO clients throughout the U.S.
  • We’re incentivized to achieve profitable SEO results for your business so we can have a long-lasting relationship

SEO Success Stories

SafeAuto Insurance

Our agency was responsible for lifting a Google Penalty against the leader in minimum limit auto insurance. The Media Captain disavowed millions of low quality backlinks while simultaneously focusing our efforts on quality content. After a year of working on quality improvements, SafeAuto’s fortunes turned around when their penalty was lifted. This resulted in a multi-million dollar impact to their bottom line.

The Waterworks

The Waterworks wasn’t ranking on the first page of Google for many prominent keywords prior to working with The Media Captain. When we built their site, we spent a great deal of time optimizing it for a better SEO and overall user experience. Our work included rewriting content and restructuring pages to improve the hierarchy. Involving our SEO team during the web design process paid dividends for The Waterworks. Upon launching their site, The Waterworks saw a drastic uptick in organic visibility. We then continued with ongoing SEO work, which further improved their positioning on Google. 

More SEO Case Studies

Learn how The Media Captain, a Columbus SEO Agency, has helped clients generate more website traffic, leads and sales through SEO.

Meet the SEO Experts On Your Account

When you work with The Media Captain, you’ll have a team of experts at your disposal. We’ve successfully helped hundreds of businesses increase their organic traffic with our Columbus SEO Services [read reviews]. We love helping businesses generate more traffic, leads and sales through SEO. Learn more about all of the stakeholders that would be assigned to your SEO account. 

Account Manager

You'll be assigned an account manager. This team member will oversee your account and serve as your main point of contact. The account manager will report on key performance metrics, which includes your keyword rankings versus competitors.

SEO Manager

The SEO Manager is responsible for devising your SEO strategy based on your business objectives. The SEO Manager also dictates other internal team members that will execute on tasks based on their skill-set.

Content Specialist

Writing great content is important for SEO. We have a team of writers with journalism and writing background that can help elevate the copywriting on your site to improve the user experience and help with search engine optimization.

Web Developer

SEO requires strong technical skills. We have a great team of developers that can enhance your site based on technical items. We're also able to implement all of our SEO recommendations directly onto your site.

Onboarding Specialist

We have an extensive onboarding process when we bring on a new client for SEO. The onboarding specialist makes sure all elements of the campaign are running smoothly during the first 8-weeks of the campaign.

Sales Manager

Our sales manager will be your first point of contact. They will get a strong understanding of your business to help select the right SEO package based on your needs. The sales manager will assign the appropriate team members onto your account.

Why Choose The Media Captain For SEO?

In-House Expertise

We have an experienced staff of SEO experts ready to improve your search engine rankings.
[Meet The Team]

Proven Track Record

We’ve helped small, medium and large businesses across all industries improve their SEO.
[View Success Stories]

Getting to Know You

We get to know your business inside out so our SEO strategy aligns with key business objectives.
[learn about our discovery process]

Clear Game Plan

We create an SEO strategy that showcases all of our deliverables so you have full clarity into our roadmap.

ROI Driven

To make our relationship long-lasting, we need to generate results for clients. We’re incentivized to improve your SEO rankings.

Technical Prowess

We have developers on-staff that can handle the complex elements of SEO involving your website.
[Meet our Developers]

Our Search Engine Optimization Strategy

Discovery
The SEO discovery process consists of researching, planning and developing your SEO plan. Our discovery and strategy creation is the first course of action once you move forward with The Media Captain. The SEO strategy is developed based numerous factors, which includes the following: An analysis of your website versus competitors, keyword research, URL structure and foundational items, content strength, website authority and technical foundation. Our discovery process allows us to do our due diligence to ensure the most pressing SEO items align with key initiatives for your business. Upon completion of the discovery, we present our clients with a 6-month SEO strategy outlining the various elements we’ll be tackling to improve your SEO.
On-Site SEO
On-site SEO is the practice of optimizing elements on your website in order to rank higher and earn more relevant traffic from search engines. On-Site SEO consists of technical SEO, content writing, blogging, internal linking and much more. We have numerous team members tackling these various elements of on-site SEO. Your account manager keeps a high-level view to ensure all the tactics implement result in positive movement in your keyword rankings.
Content Creation
Content creation plays a big part in improving your Search Engine Optimization. We have skilled writers on our staff that will elevate the content on your website. We create new pages of content, enhance existing pages and write new blog posts. When you work with The Media Captain, search engines and users will love the content throughout your site. We ensure the proper keywords, internal links and other important SEO elements are incorporated into each new piece of content.
Local SEO
Roughly 97% of people who use online search are seeking local businesses. We help our clients improve their local SEO rankings by optimizing their Google Business Profile and Bing Places. We also go through your website to identify ways to make your site more local friendly to search engines. We’re well versed with citations, directory listings and review gathering, all of which can improve your local SEO as well.
Technical SEO
The Media Captain’s team of developers differentiates our SEO services versus the competition. We’re able to identify technical issues such as crawl errors, 301 redirects and site load speed time. We properly submit sitemaps, Search Console and Google Analytics for client websites. Our developers also implement all of the SEO changes for clients directly on their website, making this a seamless one-stop-shop operation.
Off-Site SEO
There are ways to increase the authority of your website through off-site tactics. When other websites link back to your website, this can improve your websites authority, which Google values. We help our clients develop a strategy to acquire backlinks through PR type tactics.
Penalty Recovery
If your site has been negatively impacted by a Google algorithm or penalty, we have expertise in identifying the issue to help rectify the situation. We will analyze your website, backlinks and content to determine the root cause of your drop in Google rank. We will then formulate a plan to help you recover.

Related Blog: How Long Does It Take To Recover From a Google Penalty?

Tracking & Reporting
All of our clients are integrated into our real-time reporting platform. You will have 24/7 access to your keyword rankings versus competitors. One way we measure success is showing improved keyword rankings versus your competitors. We also track organic site traffic, average time on-site and other key metrics.
Dedicated Support
You will have a dedicated marketing strategist well-versed in SEO assigned to your account. You will have scheduled meetings with your strategist each month to ensure there’s positive SEO momentum taking place. The strategist will also help with your overall strategy aligning with your business initiatives. 

Search Engine Optimization Stats

Google’s Market Share

Google holds more than 90% of the total search engine market share.

Top 3 Ranking

The top 3 Google search results generate more than 75% of all clicks on page one!

Lead Quality

60% of marketers say that inbound (SEO, blog content, etc) is their highest quality source of leads.

Buried On 2nd Page

Only 6% of users scroll beyond the first page of Google onto the second page.

Local SEO

76% of people who search on their smartphones for something nearby visit a business within a day.

B2B SEO

60% of B2B marketers stated that SEO and organic traffic generate more leads than any other marketing initiative

FAQ’s

What’s SEO?
SEO stands for Search Engine Optimization. It’s the practice of increasing the quantity and quality of traffic to your website through organic search engine results [Source]. There are many businesses that want to rank towards the top of Google. This doesn’t happen magically. There’s strategy involved to make it happen, which is something our Columbus SEO experts can assist with.
Why is SEO Important?
You don’t have to pay for each click to your website in the organic results. It’s “earned placement,” which makes the top positioning extremely lucrative. The first five organic results account for 67% of all traffic [Source]. If you rank well on Google for coveted search queries, you have the opportunity to drive quality traffic to your site that could very well turn into a future customer.
How long will it take to rank on the first page of Google?
This depends on how competitive your industry is and the overall authority of your site. We’ve worked with clients where there’s been low hanging fruit that has resulted in a massive uptick in rank. On the contrary, there are plenty of times in a competitive space where it can take several months to overtake competitors.
How do you measure success?
We formulate a keyword list for each client we work with. We track these keywords versus your competitors. We measure success based on our visibility on Google. We define success as stronger keyword rankings on Google, more organic traffic to your site and more qualified leads.
Do you guarantee page one results?
We do not. If someone does guarantee you results, be leery. There’s no guarantee on Google. We provide an easy way to opt-out of your agreement with a 1-2 month notice, depending on the size of your account. We provide estimates for how long it will take to see improvements but we do not guarantee results.
Do you do the website changes associated with SEO?
Yes, we have a great team of developers. They work side-by-side with our digital team to help with the implementation. Our technical SEO knowledge sets us apart from the competition.
What SEO resources do you have on-staff?
We have content writers specifically focused towards SEO. We have SEO strategists on our team that help with high-level strategy development. We have developers who help with the implementation. We encourage you to visit our “meet the team” page.
Why do I get so many solicitations for SEO services for $99/month?
Be leery of any SEO company offering these cheap prices. Too often, these companies are going to build low quality links to your site, which can do more harm than good. SEO takes strategy and execution to succeed. You want to find a company where you can reach out to referrals and actual businesses that succeed with the firm. This is normally not the case with the $99/month company.
Why are my competitors outranking me?
This can be a myriad of items. They could have a higher authority on their site. They could have better optimized content. The hierarchy and URL structure of their site could be better. One of the first things we like to do is analyze what your competitors are doing well and devise a plan based on this.
How do I better populate within the local results on the map on Google?
This is referred to as the local pack. There are a variety of local SEO ranking factors. From reviews to the name of your business to picking the best location. We have extensive experience with local SEO and can help construct a strategy for your business.
Is blogging going to help my SEO?
There is a misconception that writing blog posts is going to help with search engine optimization because it’s “fresh content.” This is not true. If you write mediocre content, this thin content can actually do more harm than good. A blog strategy should be well thought out and align with business goals and objectives.
How do you write content for an industry you’re not familiar with?
For starters, we are familiar with many industries as we have worked with hundreds of businesses across many verticals [view success stories]. When there’s an industry we’re unfamiliar with, we put on our journalist hats and start asking questions. We love doing recorded phone interviews with clients where we record and transcribe the conversation. We create questionnaires for clients to fill out. For many B2B and more complex businesses, we ask the right questions to get the best content.
How do you measure the ROI of SEO?
We developed a strategy to help measure profitability with SEO. There is strategy, critical thinking, execution and oversight involved. For more detail, read the blog linked above for the article we wrote on this topic.
What if I had negative SEO in the past?
When it comes to Google Penalties and helping businesses recover from bad past practices, we have a great deal of experience. We helped SafeAuto Insurance recover from a Google Penalty back in 2012. They are one of the many businesses we helped overcome the hurdle of a Google penalty. We recommend reading the detailed blog on steps to recover from a Google Penalty to show you the level of depth and expertise we have on the topic.
What other SEO recommendations do you have?
We compiled a great list of the best SEO’s to follow on Twitter. We encourage you to also sign-up for The Media Captain’s weekly email newsletter, as we’re constantly providing trends based on our expansive client keyword list [you can sign-up by going to the footer of the site]. We also record podcasts on SEO that you can listen to here.

Our Full Suite Of Services

The Media Captain is a full-service marketing agency. We offer additional services in addition to SEO. Many of these services compliment SEO as an additional way to drive new leads for your business. Contact The Media Captain to discuss our full suite of services! 

Additional SEO Resources

We’re constantly writing SEO content and staying abreast on the industry. Below are some of our more popular SEO blogs. We encourage you to view The Media Captain’s blog to read more about relevant SEO information.

Experts To Follow

If you want to stay abreast on the SEO industry, Twitter is the best place for real-time news and information. We put together a list of the Top 85 SEO professionals to follow on Twitter.

URL Structure

Having a strong foundation is imperative for SEO. Just like a house needs a strong foundation, so does your SEO strategy. This all starts with having a great URL structure.

Unique Content

Having unique, compelling content will benefit your SEO rankings. You can run into an issue with duplicative content. Learn more about the downside of duplicate content.

eCommerce Stats

One most profitable way to acquire new customers for your eCommerce business is through organic traffic. Learn about these amazing eCommerce SEO stats.

Measuring ROI

When you spend money on SEO services, it’s important to be able to measure the return on investment. Learn more about how we measure the ROI for SEO.

Google Business Profile

Local SEO is such an important part of your SEO strategy. Learn how to better optimize your Google Business Profile to improve your local presence and rankings.

Industries We Work With

We work with clients across all verticals to help improve their SEO. Below are some of the most popular industries that we work with. 

Want to Improve Your SEO? Contact Us!