The Media Captain is a full-service digital marketing and web design agency located in the heart of Downtown Columbus, Ohio. Since starting in 2010, our team has helped hundreds of businesses enhance and grow through web design and development and digital marketing.
Over the years, we’ve received awards and recognitions to back up our work. We were named a Top 1% Agency in the U.S. by UpCity in 2019 and 2020. We were named a Top 1000 B2B Company Globally by Clutch. We received a national award for the “Best PPC Campaign” from DashThis.
The results we deliver for our clients wouldn’t be possible without the amazing team we have in place. We have two divisions within our agency, one for digital marketing and the other for web development and design. This allows us to serve as a one-stop-shop for our clients.
The synergy that exists amongst the digital and development team is truly unique and is something that’s recognized by our clients from the onset. It allows for our digital marketing campaigns to consist of great technicality and tracking. It allows for our websites to be built in a way that helps them get seen by their ideal prospective customers with the proper SEO and digital fundamentals. There are so many digital marketing ideas that could not be executed properly without the help of developers, and vice versa. Having this support on both sides of the spectrum is truly key to the success of so many campaigns.
Core Values and Principles
Our growth over the years wouldn’t be possible without following the core goals and principles outlined below:
We strive to be fantastic communicators
- We want our clients to understand what we’re working on, why we’re working on it and the expected results.
- We want to provide our clients with constant updates and milestones throughout a project or campaign.
- We want to respond to our clients quickly, whether it be via email, phone or text.
We strive to deliver great results
- We want our clients to be proud of the sites we build them while providing an ideal user experience.
- We want to grow sales for our eCommerce clients. We want to generate more leads for our B2B clients (which will result in more new business).
- We want to provide our clients with design and branding collateral that will portray their brand in the most positive light.
We strive for comfort and true partnership in the Agency-Client relationship
- We want our clients to feel like they have a true partner in working with our agency.
- We want our clients to feel at ease when asking us questions or posing an idea.
- We don’t want our clients to be afraid to tell us if they aren’t happy. We have thick skin and can take constructive criticism to improve.
- We want to teach and inform our clients throughout the process.
Our Humble Beginnings
Jason Parks, The President of The Media Captain, founded the Agency in 2010. He started the business out of his apartment as a solo shop operation. After acquiring 5 clients, his sister, Stefanie Parks joined the business.
Jason would always recommend meeting with prospective clients at their offices so he could see their operation. While this was partially true, he avoided mentioning the minor detail that his apartment couldn’t accommodate a meeting nor did he have an office of his own.
Jason and Stefanie realized that in order to grow, they had to do great work to get referrals. They also invested heavily in their own digital marketing. The brother sister duo always had the philosophy of “practice what you preach.” If someone were to search on Google for a marketing agency or SEO company, they wanted The Media Captain to populate (which happened and was a key driver in new customer acquisition).
The Media Captain started working with major corporations like SafeAuto Insurance and McGraw-Hill. There was a demand for digital marketers who knew Social Media and SEO and we were able to help (we encourage you to read the story on how we helped SafeAuto recover from a Google Penalty).
While working with larger companies, we still loved helping small businesses succeed. Whether that be a law firm or dental practice, we always felt such great energy and enthusiasm when working with other business owners. To this day, we still maintain a diverse clientele that ranges from small, medium to large sized companies.
As we started to acquire more clients, we started to grow our team.
PS – We got an office along the way… And moved a couple of times to keep up with the growth. We started to get recognized by local and national media outlets for the work were doing for our clients.
We brought on skilled associates for design, development, copywriting, project management, social media marketing and more. With each new hire we felt our agency strengthen, which yielded better results for our clients.
And Then eCommerce Happened
In 2015, we started working with several eCommerce clients. We became fascinated with eCommerce marketing and development. The fact that we could help a company grow exponential from $0 to $1 million and beyond was so cool! (read Darby Creek Client Success Story)
Jason and Stefanie’s dad happens to be a dermatologist (which is evident by the fact that they could never leave their house without wearing sunscreen). The reason this is mentioned is because their dad, Dr. Parks, had access to certain skincare products that you needed a physician’s license in order to sell. Dr. Parks had been selling five brands at his office since he started practicing in 1986. Jason and Stef realized this was their eCommerce opportunity. They decided to start DermWarehouse back in 2016 (read more about this story).
By taking their eCommerce, digital marketing and development knowledge and marrying this up with their family’s dermatology practice, they had an inclination this could be something big, which is exactly what happened.
Remember earlier when we mentioned that The Media Captain, “practices what they preach.” Well, DermWarehouse now has over 125,000 customers. It’s one of the largest dermatologist owned skincare sites in the U.S. Stef now runs the day-to-day operations of DermWarehouse while Jason does the same for The Media Captain. Yet they are in constant communication coming up with ideas and strategies based on the results being seen on the agency and eCommerce sides of each business.
Our Key Differentiation
We truly practice what we preach. We’ve done this for The Media Captain, DermWarehouse and of course, our clients businesses over the years. The knowledge acquired over the past decade, new trends we’re learning day-in and day-out and the in-house skill-set we possess is something each of our clients benefits from.
Don’t just take our word for it though. We recommend you read what our clients have said about working with our agency.
We hope you now have a better idea of what we strive for day in and day out and the type of support you’d get in working with The Media Captain.