Columbus Social Media Company

HomeServicesSocial Media

Captivating Social Media Content That Drives Results

Compelling content and captivating storytelling are kings when it comes to social media marketing. Our strategies help clients craft unforgettable content that resonates with their audience across organic and paid channels.

Our Social Media Services Drive Results

There are numerous pieces to the puzzle when running an effective social media strategy. In addition to social media posting, an effective strategy includes advertisements, retargeting, boosted content, review oversight, and much more.

Stand out with memorable content that delivers results. Our videography and photography team will capture your vision on-site or at a coordinated shoot. Plus, our talented graphic designers create eye-catching visuals that elevate your brand. With our full range of creative services, we bring your ideas to life and help you make a lasting impression.

Effective Storytelling
We will get to know your brand and extrapolate the compelling stories about your business that will drive engagement on social media.
Posting
We make unique posts across your most important channels. There is a strategy behind each post so our content resonates with your target audience.
Boosted Content
Not all social media posts are created equal. We’ll guide you in determining where to allocate the budget to drive more engagement.
Distribution
There are many social media platforms. Each platform has a unique voice. We will make sure the right messages are hitting the right platform.
Reporting
When content is working well, we want to double down. If the results are subpar, we will pivot. We meet with your team and provide real-time reporting to gauge results.

Most Popular Social Media Channels

We pick the best social media channels to post and advertise based on your business and objectives. If you’re a B2B business, LinkedIn will provide your company with strong exposure. If you’re selling a product, Facebook, Instagram, and TikTok would be an ideal play. We also customize video and photo content for ideal distribution across newsfeeds, stories, and various formatting options.

Facebook
There are 2.95 Billion Monthly Active Users on Facebook. The demographic skews slightly older. This is a powerhouse channel we leverage for posting stories and advertisements.
LinkedIn
97% of B2B marketers use LinkedIn for content marketing. This is our primary channel for our B2B clients. We combine content creation and advertising to hit decision-makers.
Youtube Shorts
Another great way to leverage short-form videos is through YouTube shorts. According to Google, YouTube Shorts has crossed 50 billion daily views.
Instagram
There are currently over 2.35 billion monthly active Instagram users. We make posts on Instagram via the feed and stories. We also leverage Meta’s business suite for Instagram advertising.
TikTok
There are over 1.3 billion monthly active users on TikTok. For certain clients, short-form video content is a great way to get exposure to their ideal demographic.
Twitter
We help run Twitter accounts for brands and business professionals looking to grow their presence. Twitter advertisements can also yield a great return on investment for the right types of businesses.

Social Media Marketing Success Stories

Learn about the sales we’ve driven via Social Media Marketing for our clients.

Cincy Favorites

19:1 ROAS via Social Media

The Media Captain’s social media campaign for Cincy Favorites yielded a 19:1 return on ad spend. For every $100 spent, Cincy Favorites generated $1,900 in revenue. Social media advertising combined with organic social played a big part in driving a good return on investment. Stellar creative combined with robust targeting allowed our social advertisements to hit current, past, and prospective customers

B-Wear Sportswear

Scaled from $0 to $5 Million

When B-Wear started its eCommerce operation, it commissioned The Media Captain to help them scale their operation. Our agency worked with B-Wear to help them scale from $0 to beyond $5 million in sales. Facebook and Instagram advertising was the key to success for B-Wear, along with email marketing and retargeting. Our social media advertisements yielded a 4:1 return on ad spend, and we saw an average cost per transaction of $8.09.

Schmidt's Sausage Haus

15,000 Engaged Social Media Users

The Media Captain helped Schmidt’s marry together their content strategy with paid social advertising. This led to a 248% increase in social media engagement. TMC also helped devise the strategy to grow their food truck business, which required geofenced advertising based on where the food truck would be stationed. There were 15,000 engaged users on Schmidt’s social media account with Media Captain at the helm.

Happy Social Media Clients

How our Social Media Services Transformed Businesses

Elie Deshe
SafeAuto Insurance

“The Media Captain was instrumental in helping elevate SafeAuto’s social media presence. They worked closely to activate our sponsorships with the UFC, NASCAR, and the Cleveland Cavaliers. They also drove more traffic to our website than ever.”

Shane Biles
B-Ware Sportsware

“We didn’t have a strategy or idea for scaling our business with Social Media. The Media Captain was instrumental in helping us develop a strategy and driving sales to scale our business beyond $1 million in sales directly from social media.”

Andrew Schmidt
Schmidt’s Sausage Haus

“Overall experience has been excellent and the communication has been exceptional. The Media Captain team has quickly engaged all of our questions and concerns and has made sure that we have all the tools for success.”

Our Social Media Experience

Why Social Media:

  • Social media has a 100% higher lead-to-close rate than outbound
    marketing.
  • 70% of business-to-consumer marketers have gotten their
    customers through Facebook.
  • 90% of all marketers say social media marketing has increased
    their business’ exposure.
  • According to LinkedIn, 78% of businesses that use social selling
    outperform those that don’t.
  • Social media ad spending nearly doubled from 2019 to 2022,
    topping $134 billion.
  • People spend an average of 2.5 hours per day on social media.
  • 71% of consumers who had a positive experience with a brand on
    social media are likely to recommend it to their friends and family.

Want to Improve Your Social Media? Contact Us!

Contact The Media Captain to speak with our team of marketing and web design experts. We look forward to learning more about your business while guiding you in the right direction on a web marketing strategy.