Marketing

HomeServicesMarketing

We help businesses grow through SEO, paid advertising, social media, and email marketing. Before you reach out, here’s what you need to know about our process, pricing, and how we measure success.

What to Expect During Our Sales / Onboarding Process

We take the time to get to know your business and what you’re looking to accomplish, and we ensure complete alignment on our proposed strategy before moving forward.

1. Free Initial Consultation

We start by asking questions to understand your business. This initial conversation helps us get to know each other while gathering the key information needed to build your strategy.

  • Meet via Google Meet to discuss your business and growth goals
  • Share our team’s capabilities and approach
  • Gather key insights for your custom strategy
  • No cost or obligation

2. Strategy Development

We take the business insights from our initial consultation and create actionable recommendations specifically for you. We break down exactly what we’ll work on, why it matters, and how it ties directly to your business goals.

  • Conduct competitor analysis
  • Identify highest-ROI marketing channels
  • Create detailed action plan
  • Develop transparent pricing to align with scope of work

3. Quote Review

Time to review your quote and ensure you’re aligned with our strategy and pricing.

  • Review proposed scope and pricing
  • Meet your potential dedicated strategist
  • Ensure complete alignment
  • Discuss realistic timelines

4. Onboarding (5-7 Days)

Ready to move forward? Once you electronically sign the quote, we’ll begin our streamlined onboarding process.

  • Our team confirms receipt of your signed quote and schedules you with an onboarding specialist
  • During your onboarding meeting, we’ll process payment, set up regular meeting times, and gather necessary account credentials
  • You’ll complete our new client questionnaire, providing deeper insights into your business
  • We’ll set up your dedicated Monday.com board for project tracking and team communication
  • Full onboarding takes 5-7 business days from agreement signing
  • At this point, you’ll be fully onboarded with an assigned strategist and scheduled meetings. We’re ready to rock and roll!
Pricing for Marketing Services

Pricing for Marketing Services

Proof of Concept
Package

$175/hour
5 or 10-hour Initial Engagement

Perfect for entrepreneurs and businesses without an existing customer base or with little to no revenue coming in. We enjoy working with startups, and this package allows us to analyze your business, develop targeted strategies, and launch initial campaigns to demonstrate ROI potential. This option also serves established businesses needing assistance with specific, one-off marketing tasks. As your campaigns gain traction and demonstrate success, many clients naturally transition to our ongoing services for maximum growth and sustainable results.

Ongoing Marketing
Partnership

$1,000-$5,000+/month Tailored after strategic consultation

A dedicated strategist becomes your marketing lead, backed by our full agency’s expertise in SEO, paid advertising, email marketing, and social media. Your investment is based on the size of your business, the range of services you select, and the complexity of your strategic needs. Your strategist will optimize campaigns, provide detailed reporting, and continuously refine tactics to maximize ROI. You’ll have access to a customized Monday.com dashboard to track all strategies and deliverables, plus real-time reporting platforms to measure your performance against competitors. We offer 30-day opt-out flexibility with no long-term contracts, and you maintain full ownership of all accounts and assets.

What to Expect with Your Campaigns

One of the most common questions we get is how long it will take to start seeing results. Every business and strategy is different so there’s not a black-and-white answer, but we’ll share some benchmarks:

SEO

  • Our first 3-4 weeks focus on developing a comprehensive SEO strategy tailored to your business goals. We do an audit of your URL structure, title tag and descriptions and look into other low hanging fruit that could make an immediate difference. For example, for FUSIAN Sushi, who had 15 locations, their primary category was listed as an Asian restaurant and not a sushi restaurant. By making this quick change, they saw an uptick in visibility.
  • We create a detailed 6-month roadmap of SEO deliverables. You’ll know each month what we’re working on, why we’re working on it and the increase in keywords based on our implementations.
  • New websites with low authority face challenges. For instance, in competitive verticals like personal injury law, ranking quickly is difficult. We may implement a strategic blog approach to build backlinks and gradually increase site authority. Websites with average to above-average authority can experience faster positive results.
  • User experience is crucial for SEO. Even if you aren’t seeing immediate ranking improvements, we’ll be enhancing your site to provide a better experience for prospective customers. This focus on user experience leads to higher conversion rates, creating value beyond search engine rankings.
SEO

Learn About SEO Services

Social Media Posting

  • When we inherit a new social media account, it can take 2-3 weeks before we begin with social media posting.
  • We have our kick-off meeting, get aligned with your brand and create sample posts for your team to approve before putting together a more comprehensive monthly calendar.
  • We strategically determine the most meaningful channels for your content distribution. Whether it’s Facebook, Instagram, LinkedIn, X, or Twitter, we invest time in identifying where your target audience is most active and engaged, ensuring your content reaches the right people.
  • We view social media posting as brand building. When you’re building a great brand, new business can come from this. If you’re looking for new business immediately, consider investing in paid social media.
  • Clients who utilize our agency for social media posting can often leverage the content we create for email marketing, their website, and paid advertising. For example, a social media post about a client success story could be expanded into a full case study for the website and sent off to your customer and prospect list.
  • Think of us like investigative journalists. We dig deep with your team’s experts, asking insightful questions to uncover compelling stories, then craft and distribute content that truly reflects your brand’s unique narrative.
  • The high majority of our clients who sign up for social posting also sign up for social advertising, as the two work hand in hand.
Social Media Posting

Learn About Social Media Services

Email Marketing

Email marketing generates $44 for every $1 spent. It’s one of the best return on investments for our clients. Learn more about the process of getting set-up and sustaining success.

  • When we inherit a new email marketing campaign, it can take 2-3 weeks before we start distributing emails. Time is spent organizing lists, develop design templates and creative, creating a calendar and scheduling out the emails.
  • We need to ensure that we have a list of customers and prospects within your account. If we’re creating a new account, it can take more time.
  • MailChimp, Klaviyo and ConstantContact are the most popular email marketing platforms we use.
  • We only perform email marketing services to clients that have cultivated a list of prospects and leads. If you have a large list that was purchased, we are not the best fit.
  • For all clients, we recommend some sort of pop-up on the website to capture more email addresses (especially eCommerce).
  • Our technical prowess allows us to track revenue and create robust automation.
Email Marketing

Learn About Email Marketing Services

THE MEDIA CAPTAIN’S
Treasure Chest of Services

Unlock your business’s full potential with our comprehensive marketing and web design services. Our clients love that we’re a one-stop shop and leverage our skills across numerous services. Our team will help determine the suite of services that will drive more leads and sales for your business

Marketing

Development & Design

Work With The Media Captain

Contact The Media Captain to speak with our team of marketing and web design experts. We look forward to learning more about your business while guiding you in the right direction on a web marketing strategy.