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Digital Marketing Agency for Law Firms
Law firms understand that in order to grow their legal practice, online marketing is a necessity. Over 30% of potential clients start their attorney search online and over 65% of law firms spend most of their marketing budget online [source].
Our digital marketing agency has extensive experience in online marketing for law firms. We’ve achieved fantastic results in some of the most competitive legal practice areas. We’re proud to have helped law firms start from scratch while taking established firms to new heights. Whether you need online marketing support or a new website, The Media Captain is here to help.
Table of Contents
Our Legal Marketing Experience
- We’ve been in business since 2010 and helped many law firms over the years
- We have extensive legal marketing experience across multiple practice areas
- We’ve written thousands of pages of content for different law practices
- We’ve managed millions in ad spend for our attorney clients
- We’ve built many high performing websites for our attorney clients
- We’ve helped our attorney clients rank on the 1st page of Google a wide array of competitive keywords
- We’ve written long form blog content that’s helped drive qualified traffic to our clients sites
- We’ve created compelling social media posts for attorneys
Legal Marketing Services
SEO
We’ll work with your law firm to try and improve its rank on Google and major search engines.
Web Design
We’ve designed and developed many sites for law firms to improve the user experience.
Social Media
We create memorable social content and ads to increase awareness for your firm.
Google Local Service Ads
Google Local Service Ads are a crucial way to drive leads to your law firm. We’ll get your firm set-up with GLSA.
Paid Advertising
We’ll drive instant traffic to your law firms website through paid advertising.
Graphic Design
Whether you’re looking for new homepage, slider graphics, brochures or presentations, we can help.
Reputation Enhancement
Most consumers seek out reviews before selecting a law firm. We’ll help you with this strategy.
Email Marketing
We provide email marketing support so you can hit current and prospective clients with key messaging.
Content Creation
Creating blogs and strong content is important to appease users and search engines.
Client Success Stories
Schiff Law Firm – Personal Injury
Schiff Law is a well-known firm throughout Ohio. They approached The Media Captain for a new site build that coincided with SEO improvements.
The new website build and digital marketing efforts resulted in a 24% increase in contact form conversions and a 38% increase in average time on site. Schiff Law achieved top rankings for coveted keywords with a much improved site experience. Learn more about this success story with Schiff & Associates.
Trolinger Law – Divorce
Trolinger Law was needing to build their brand from scratch. They were in a time crunch for a new website along with SEO, PPC and Social Media Services.
The Media Captain was able to launch Trolinger’s website within three months. During this timespan, we developed and launched the marketing strategy. By the time the firm announced its launch, all areas of the website and marketing were working synergistically together. Although the brand was new, you’d never have gotten this impression based on digital work completed leading up to its inception.
Website Portfolio For Attorneys
Law Firm Marketing Statistics
Below are statistics that emphasize the importance of online marketing for law firms:
Referrals
When searching for a lawyer, 57% of consumers conducted their own search, 59% asked for a referral, and 16% did both [source]. While referrals are important, people trust those listed high in search results on the internet.
Blogs
Only 27% of law firms report having a blog [source]. Establishing a blog strategy is a great way to drive long tailed search queries to your site while also helping to establish quality backlinks.
Social Media
76% of lawyers and law firms using social media use LinkedIn, followed by Facebook at 60% and Twitter at 37% [source]. LinkedIn is a great channel for attorneys to distribute content on behalf of their firms page. We see great results when attorneys share content to their own personal LinkedIn account, expanding overall reach.
Mobile Friendly
68% of law firms say their website is mobile-friendly [source]. Having a mobile friendly site with strong call-to-actions, such as your phone number, email and contact us is imperative.
Case Studies
Only 47% of firms show recent successful cases on their websites [source]. Case studies are a great way to showcase your firms skillset and expertise and should be incorporated more frequently onto attorney websites. You can view our case studies to get an idea of how we like to structure this!
Live Chat
Only 5% of firms say their sites use live chat [source]. Live chat is a great way to capture more leads by answering questions in real-time.
Our Strategy For Legal Marketing
Testimonials
Practice Area Specialization
We’ve worked with attorney clients in the following practice areas listed below. We are proud to be a trusted digital marketing agency for law firms!
- Personal Injury Law
- Employment Law
- Bankruptcy Law
- Immigration Law
- Real Estate Law
- Family and Divorce Law
- Commercial Litigation
Working With The Media Captain
The Media Captain is headquartered in Columbus, Ohio. We work with legal clients throughout the country. Our mission is to help law firms generate more online leads through our various digital marketing and web design services.
Our team is extremely communicative. We pride ourselves on developing the right strategy for clients based on our experience. We have all of the resources in-house execute on each element of our strategy.
We encourage your law firm to reach out to The Media Captain for a complimentary consultation.
