Marketing for B2B Businesses

Our B2B marketing agency has the ability to understand complex businesses and processes, deploy a marketing strategy and help with the implementation and oversight. For our B2B strategy, we combine new school marketing tactics with the old-school.

We have a team of experts well versed in SEO, PPC, Email Marketing, Social Media Marketing and Website Design. We also have experience developing with training and hiring sales teams, implementing a robust CRM and coming up with a direct mail strategy to get your product in-front of key decision makers. 

Our B2B Marketing Experience

  • Named a Top 1000 B2B Marketing Agency by Clutch.
  • Lead with strategy, data and business goals.
  • Ability to understand complex businesses and processes.
  • Development, design and digital marketing resources.
  • Targeted approach to generating leads from your ideal customer type.
  • Customer Relationship Management (CRM) expertise.
  • Analytics driven to make key decisions.
  • 10+ years of B2B marketing experience.

B2B Marketing Services

SEO

SEO is a key service for B2B businesses. Your prospective clients will search on Google to find your website and blog content. Let our team of experts help you succeed with search engine optimization.

SEO Services

Social Media

Social Media allows your company to get key messaging in front of your decision makers. We have expertise with LinkedIn, Facebook, Instagram, Twitter and Google Business Profile (to name a few).

Social Media Marketing Services

Web Design

Your website needs to the be your ultimate sales tool. Our design and development experts can help build and further optimize your site into a conversion optimizing asset for your business.

Web Design Services

Email Marketing

Email marketing yields one of the highest return on investments for B2B brands. We confidently handle automations, list management, copywriting and design.

Email Marketing Services

Paid Advertising

Drive qualified traffic to your website with paid ads. Whether you’re looking to bid on keywords or target your decision makers through other online outlets, we can help.

PPC Services

Graphic Design

Brochures, trade show collateral, packaging design, business cards, letterhead, branding and identity. We have a great team of designers that can elevate your look and feel. 

Graphic Design Services

HubSpot

We have extensive experience with HubSpot’s CRM. We can assist with list management, automation, sequences and much more. We’ll help align your sales, marketing and email marketing through HubSpot’s CRM.

HubSpot Marketing Services

Direct Mail

We create a strategy to send unique collateral to your decision makers via direct mail. We help you get key messaging onto the desk of your potential clients. This strategy will align with your sales process. 

List Purchasing

We purchase lists of decision makers based on job title, number of employees, revenue, industries and other important attributes. You will own access to data such as email, phone, address and much more.

Success Stories

Success Story – Park Perfection

Park Perfection successfully sold their line on skincare products online. Their ultimate goal was to increase revenue and diversify their sales funnel so it wasn’t fully reliant on digital marketing. Park Perfection leveraged The Media Captain to develop and oversee this B2B marketing and sales strategy. After working with TMC, Park Perfection’s products were being sold in spa locations throughout the country while finding its way into a national retailer. Learn more about the B2B marketing strategy that catapulted Park Perfection to new heights. 

Success Story – DaNite Sign

DaNite Sign Company specializes in the design, installation, and repair. When a business is looking to bolster their signage, DaNite assists from start to finish. The Media Captain realized that the decision makers were going to most like search on Google for queries like “Sign Company” and “Sign Installation.” The Media Captain developed an SEO strategy that helped DaNite garner more leads and more new business. Learn how the strategy was developed along with the results. 

Website Portfolio

B2B Marketing Stats

B2B Leads

78% of B2Bs use lead conversions as a performance metric [source].

Blogs

On average, it takes nearly 24 Hours to produce a high-quality B2B blog post [source].

Google Rank

Content that ranks on the first page of Google averages more than 1,000 Words [source].

HubSpot

More than 113,000 companies around the world currently use HubSpot [source].

Email Marketing

79% of B2B marketing companies and agencies report that email is their most successful channel for distributing their content.

Direct Mail

70% of consumers say direct mail is more personal than online interactions [source].

What Differentiates Our B2B Marketing Agency?

Getting To Know You
We take the time to understand your business. Our B2B marketing company has an extensive onboarding process which allows for us to conduct due diligence to better understand your company. The proper strategy and execution can’t be done unless the proper time is spent up-front in learning your business inside and out.
Finding Decision Maker
B2B businesses must get in front of a specific type of decision maker. Whether this is the business owner, HR coordinator or IT director (to name a few) we can help you pick the right channels to invest in so your message gets seen. 
Strategy Creation
We help create a strategy for your B2B business and then assist with the execution. Will potential buyers be searching on Google based on keywords? Would it be advantageous to run a direct mail campaign targeting decision makers? Do social media posts need to be crafted on LinkedIn to hit your target audience? We have an extensive questionnaire we go through to formulate the perfect B2B marketing strategy.
Digital & Traditional
What’s unique about The Media Captain is we marry together digital and traditional aspects for our B2B marketing strategy.  In addition to our core digital marketing services, we help with direct mail strategies where we purchase contact lists, help with the collateral that will be sent in the mail along with the follow-up process through a CRM like HubSpot.
Defined Goals and Objectives
We want to make sure your campaigns are profitable based on how much you’re investing. Our team works with the client to clearly articulate goals from the onset that align with your business objectives. This ensures there are clear benchmarks in place, which makes it easier for each party to track overall progress. 
Top B2B Agency
The Media Captain was voted a Top 1000 B2B Marketing Agency by Clutch. Our experience and skill-set allows for us to help B2B brands reach their online marketing potential. 

Working With The Media Captain

The Media Captain has a team of 20+ digital marketing, design and development experts. We work with B2B clients across many sectors. We’ve been helping B2B brands since our inception in 2010. Our work has been recognized over the years. Clutch named The Media Captain a Global 1000 Top B2B Brand [view accolades]

Our goal is to help your B2B business generate more leads and sales through online marketing. We know how much revenue and growth potential new clients can have for B2B businesses. We encourage you to contact The Media Captain to learn more about our B2B marketing services.

Looking for B2B Marketing Support?