The Media Captain team consists of in-house experts across digital marketing, design and development. We pride ourselves on strong communication, transparency, alignment on project goals and objectives, plus of course, exceeding our Clients’ expectations. We view ourselves as industry leaders based on the many Clients we’ve worked with over the years. This is why UpCity Voted The Media Captain as a Top 1% Agency in the U.S. Our Clients view us as an important extension of their business and the proactive leaders for everything digital marketing and development related.
Jason founded The Media Captain in 2010. Over the past decade, TMC has turned into a top rated digital marketing and web design agency trusted by all business types. The growth of TMC would not have been possible without its skilled and diverse staff. The Media Captain has also been able to scale thanks to its investment in digital marketing. Jason is a firm believer in practicing what you preach. In addition to Founding The Media Captain, Jason Co-Founded DermWarehouse, one of the largest dermatologist backed skincare & beauty sites in the U.S. with over 250,000 customers. Jason is a trusted expert in the digital space. He’s been a contributor for Entrepreneur.com, Ohio State’s Fisher School of Business and has been quoted in many well known publications, such as the New York Times, Forbes & Search Engine Watch.
Stefanie Co-Founded The Media Captain with her brother, Jason, in 2010. In 2016, she became the CEO of DermWarehouse, the in-house eCommerce brand launched by The Media Captain. She currently oversees DermWarehouse’s operation as the CEO while dictating client strategy for The Media Captain. Stefanie has extensive digital marketing experience, particularly in eCommerce. DermWarehouse has amassed over 300,000 customers and is one of the largest dermatologist owned skincare sites in the U.S.
Michelle helps with the overall organization and ebb and flow of our development process. When a website request comes in from a client, Michelle puts this into our queue and either makes the change herself of assigns it to other stakeholders on our design and development team. Michelle also oversees the progress of our larger website builds. Michelle is proficient with HTML/CSS and is an expert on WordPress. Michelle also helps with debugging sites, improving site load speed time, pixel installation, plugin updates, pre-deployment checklists and technical oversight. Whether you have a quick change to your site or have a question related to your site during development, Michelle will confidently be able to answer this for you.
Cassidy helps with business development and onboarding oversight. She introduces new prospective businesses to our team and gets them acclimated with our process and strategy. When a client signs-up for The Media Captain’s services, Cassidy will have extensive notes from prior conversations and discoveries that get relayed onto our digital marketing strategists. Cassidy then assists with the oversight of the campaign during the preliminary phases of the campaign based on our extensive onboarding checklist. Cassidy’s goal is for each new client to feel comfortable with our team while providing clarity on goals and objectives based on the services we’ll be performing. Cassidy is well versed SEO, Social Media Marketing and PPC Advertising, which allows her to provide the proper oversight.
Katie is the lead designer at The Media Captain. She oversees the design on our website and marketing projects. Katie also works with other designers on our team to ensure brand standards are met and the style exceeds our clients expectations. Katie is well versed in PhotoShop and Illustrator. She’s created many successful logos, wireframes and mock-ups for businesses across a wide variety of verticals. If you are looking for website enhancements, a website redesign, a new logo, marketing collateral or anything design related, Katie will guide you in the right direction.
If you call into our office it’s Lori’s friendly voice that will greet you. She is responsible for much of the coordination with our clients during onboarding while also making sure the account is always in good standing. Lori is the one who collects your onboarding questionnaire, gets your meetings scheduled with your digital or development point of contact while making sure everything runs smoothly on your account. If you need to be connected to a specific individual on our team, Lori will quarterback this for you. Lori also oversees billing and invoicing. If you have a credit card that’s expired which impacts your advertising accounts, Lori will be in touch with you to ensure this gets resolved.
Francis is certified in Google Ads and Google Analytics. He has strong knowledge in all areas of digital marketing. Francis has extensive experience with eCommerce. Prior to joining The Media Captain, he worked in-house for an eCommerce company to help them grow exponentially. Navigating the digital world can be cumbersome and confusing for many business owners and marketing managers. Francis loves helping businesses grow through marketing efforts which he helps deploy. Outside the office, Francis enjoys training in Brazilian Jiu-Jitsu and Muay Thai. He also loves cooking, baking, cleaning his apartment, and attending concerts.
Livi Wise is a Digital Strategist for The Media Captain. She has a journalism background and a strong writing skill-set. Her storytelling ability is what makes her a natural when it comes to social media marketing and management. She knows how to promote a brand through social media posting and advertising. Livi is also proficient with Search Engine Optimization. Her writing skills bode well to on-site SEO changes. She also has a keen eye for site improvements, which can lead to an uptick in rank. Your messaging on social media is how many people will find out about your brand and makes an important first impression for current or perspective customers. You’ll be in great hands with Livi overseeing this component of your business. While overseeing client accounts, Livi helps determine budget, selects the best channels to invest time and resources into and monitors the results. She’s in constant communication with her clients to ensure strong results are being delivered.
Paid Search Strategist
Sara Masters is a Paid Search Strategist for The Media Captain. Prior to joining TMC, Sara managed Google Ads and Google Local Service Ads for Sears Home Services. She helped oversee and manage the SEM for Sears franchise owners throughout the United States. At The Media Captain, Sara helps Clients devise strategy and oversees the day-to-day execution with their paid ads to ensure profitable returns. Sara is also knowledgeable in SEO and Paid Social and assists Clients in these areas as well.
Hunter Wilson is a marketing strategist with a background in social media, advertising, lead generation and SEO. He is responsible for overseeing and managing clients digital marketing campaigns. He is a strong communicator and is able to articulate our clients’ vision to our team of marketing, design and development experts. Hunter has a proven track record of successful campaigns and is always looking for new and innovative ways to improve our clients’ online presence. In his spare time Hunter enjoys reading, writing, design and photography. He also loves Coffee shops, walking, biking, hiking and outdoors.
Alison is responsible for internal and external communication with the development team. She makes sure deadlines are met, questions are answered and roadblocks are overcome. She helps each client throughout the development journey with content creation and layout organization to ensure a solid flow. She serves as the key piece of the development project that articulates the clients vision to our internal team of developers and designers to bring the project to life. Alison has strong organizational and communication skills, which makes the position a natural fit based on her skill-set. She also is a strong writer, which helps with needed content creation throughout a site build. Alison will help take your blank canvas and bring it to life.
Erica Rowe is a Digital Strategist for The Media Captain. Erica has over 15-years of marketing experience prior to joining TMC. She has a strong digital marketing background and holds both a Google Ads & Analytics certification. Being proficient in front-end web development and having a strong SEO background, Erica knows her way around Google and can easily spot areas for improvement in search engine results and keyword ranking. Her knowledge of all things digital proves to be of value when helping develop digital strategies to take her clients’ marketing efforts to the next level.
Social media Specialist
Carlee assists with the day-to-day initiatives for social media marketing. She has a PR background and is a strong writer and storyteller. She helps brands create compelling graphics, posts and advertisements that get seen by their target audience. She also assists with the copywriting for email marketing. If you are looking to enhance your social media marketing, Carlee can assist.