VIDEO: How To Optimize Google My Business For SEO

Have you noticed the search results on Google for local businesses that have reviews synced to them? They prominently stand out because they appear towards the top of the search engines and have bright yellow review stars associated with each listing. These are actually called Google My Business pages and when properly optimized, they can drive a massive amount of traffic to your website.

Google My Business connects you directly with customers, whether they’re looking for you on Search, Maps or Google+. According to Google, four out of five people use search engines to conduct local searches.

Jason Parks, owner of The Media Captain, maps out several important steps for business owners, entrepreneurs and marketers to take to properly optimize their Google My Business page. Check out our video to learn how to optmize your Google My Business page for SEO in just a couple of hours!