LASTING IMPRESSIONS



Website Design & Development

Lasting Impressions utilized The Media Captain for its eCommerce website design [view site]. The site was built via WooCommerce. This was a complex project as a custom import tool was created by our development team to ensure all products and categorization were carried over from the old site to WooCommerce, the new platform we used.


Digital Marketing (SEO & SEM)

The Media Captain runs the digital marketing for Lasting Impressions. This includes SEO and PPC in the three Ohio markets where Lasting Impressions has a presence (Columbus, Cleveland and Cincinnati).

In the screen below from Google, you can see Lasting Impressions achieved the #1 Rank in the local pack for the coveted keyword, “Columbus Tent Rental for Wedding.” This is one of many keywords where Lasting Impression has a strong organic presence .

Our SEO Experts were able to achieve this top local positioning through directory submissions for each location to ensure consistency between the name, address and phone number in each local market. Additionally, we optimized the site to include more local information and changed the hierarchy during development so the URL structure was more SEO friendly.