
SEO, Web Design, PPC, Social Media & Email Marketing for MedSpas
We help MedSpas attract local clients through strategic digital marketing campaigns targeting specific services like hydrafacials, chemical peels, dermal fillers, and laser treatments. Our comprehensive approach combines SEO, PPC, Social Media, and Email Marketing to drive qualified leads in your service area.
Why Choose The Media Captain For Your MedSpa Marketing
Industry Experience
- Over a decade helping MedSpas expand from single to multiple locations
- Co-owners launched a 7-figure eCommerce skincare brand, bringing deep knowledge of the skincare industry
- Expert navigation of Google/Meta medical advertising policies and restrictions while maintaining marketing compliance
Our SEO Process
- Expert content creation through interviews with estheticians, nurse practitioners, and MedSpa owners
- In-house UX, design and development team transforms expert interviews into beautifully designed pages that rank well on Google and drive conversions through paid advertising
- Hyperlocal targeting to rank for location-specific treatment searches like “Chemical Peel in [suburb/city]” – we optimize service pages to dominate Google results in your target markets
- Multi-location strategy development to achieve strong rankings across all service areas and locations
- Regular tracking of keyword rankings in your target cities and suburbs versus competitors to continuously improve local search visibility
Paid Advertising & Email Marketing
- Strategic targeting focused on high-intent location searches (“MedSpa in [City/Suburb]”, “Microneedling in [City/Suburb]”) plus broader awareness terms to capture the full customer journey
- Visual-focused social media strategy with in-house creative team producing compelling before/after content, targeting demographics most likely to book treatments – our ads raise brand awareness and drive appointment bookings while showcasing real results
- Strategic Google and Meta advertising that navigates platform restrictions around terms like “Botox” – we maintain compliance while effectively promoting your aesthetic services
- Treatment-specific PPC campaigns
- Strategic email marketing nurtures both existing clients and new leads – we increase bookings through targeted promotions to your customer base while converting prospects through compelling treatment showcases and special offers
- Multi-location advertising strategies for expanding practices

“MedSpas have been a natural fit for our agency since inception. Having grown up with a dermatologist father and launching our own 7-figure skincare eCommerce brands (DermWarehouse and Park Perfection), we understand the beauty and aesthetics industry from the inside out. Our firsthand experience with skincare product lines and esthetician services, combined with our proven localized marketing strategies, enables us to drive exceptional results for MedSpa clients. Boss Gal Beauty’s expansion from one to four locations exemplifies how our industry expertise translates into tangible growth for our clients.”
Jason Parks – Owner, The Media Captain
Case Studies From Our MedSpa Clients
Boss Gal Beauty
- 7+ year partnership from single location to four locations
- Services: Website design, User Experience (UX), social media, paid advertising, SEO
- Results:
- 40% visibility on Google (Top 10% of clientele)
- First page rankings for hundreds of keywords
- Tens of thousands of online leads generated since launching their WordPress website
- Dominant local SEO presence in Grandview, Clintonville, Easton and Polaris markets
Endless Rejuvination Center
- Focus: Jackson, Ohio market penetration
- Strategy: Hyperlocal marketing for city-specific searches
- Results:
- 60%+ organic search visibility
- Top 10 rankings on Google for the majority of primary keywords within first year (examples: “laser skin rejuvenation Jackson, Ohio,” “Body Sculpting in Jackson, Ohio.”
- Demonstrated growth through digital marketing efforts

“I’m very happy with the team at Media Captain. They are knowledgeable, responsive and have been a big part as to why our business has grown and succeeded.”
Lance Kenney
Boss Gal Beauty
THE MEDIA CAPTAIN’S
Treasure Chest of Services
Our agency crafts digital marketing packages that drive qualified leads to your MedSpa. Whether you need a single service or a comprehensive strategy, we’ll create a customized approach that attracts your ideal clients and grows your practice.