6 Best WooCommerce Plugins to Increase Sales

If you have a WooCommerce site, there is no better feeling than finding a plugin that makes a big difference in terms of increasing sales.

Since our digital marketing and development agency, The Media Captain, works with hundreds of different companies, I’m able to see which WooCommerce plugins and add-ons move the needle in terms of growing revenue.

My sister and I also founded an e-commerce Dermatological skin care and beauty site, DermWarehouse. We practice what we preach because we have seen a big uptick in sales on our own site after utilizing the plugins below.

Even if you don’t have a WooCommerce site specifically, you’ll still be able to take the plugins and add-ons from this article and find similar features for Shopify, Magento or whatever your favorite e-commerce platform may be.

LiveChat Inc.

There is a misconception among many e-commerce business owners that their site is so good and so user-friendly that it doesn’t need to have chat functionality.

For DermWarehouse, we saw an increase in sales of over 20% after we installed this plugin. You’d be amazed at the types of questions people ask that pertains to their specific want or need.

If you can offer great customer service, you need to install this plugin. LiveChat offers a 30-day free trial and the starter package begins at just $16/month. You can see LiveChat Inc’s entire pricing HERE.

You can have secret sales pop-up in the form of live chat to encourage customers to make a purchase. Even if you are away from your computer, the chat functionality can just turn into a contact form so there is no need to feel pressure of always being in front of your computer.

Abandoned Cart Pro for WooCommerce

The majority of WooCommerce websites have a one-page checkout process. While this is great for a seamless user experience, it is less than ideal for capturing email addresses for shopping cart abandonment.

Fortunately, Abandoned Cart Pro for WooCommerce allows you to capture email addresses before the visitor enters the checkout page. You can view the process on the live demo HERE.

With the average shopping cart abandonment rate as high as 70%, Abandoned Cart Plugin helps you recover those carts from your WooCommerce shop.

It works in the background, sending email notifications to your guests, customers & logged-in customers, reminding them about their abandoned orders.

70% abandonment rate means that out of 100 potential customers, more than 70 of them are leaving without transacting on the store. Email Remarketing has proven to recover on average between 20-25% of abandoned shopping carts.

There is a cost of $119 for this plugin but if you have a WooCommerce site and don’t have Shopping Cart Abandonment in place, this is plugin is a great alternative.

WooCommerce Product Feed

If you have more than 50 products and your inventory fluctuates, you need to have a dynamic Shopping feed that is synced with your WooCommerce products so you don’t have to manually adjust your inventory.

The WooCommerce Product feed is compatible with Google Shopping, Facebook Product Ads, Amazon, eBay and many more.

The main purpose of this plugin is to generate a product feed, automatically update product information into the feed file according to the given schedule and to sync your products to different shopping engines via HTTP or FTP so that real buyer can get your product into shopping engines like Google Shopping, pricegrabber, pricerunner, nextag amazon, ebay and many more.

If your website isn’t getting any traffic, you need to get in front of the right audience on the right channels and this can help. This is a free plugin so there is no reason not to get your products listed on the major search engines and social networks!

TrustPilot

TrustPilot can be pricey and I wouldn’t recommend this unless your business is getting over 15 orders per day on your site and investing more than $5,000 per month into online advertising.

The beauty of TrustPilot though is that once you get over 150 reviews for your business, these reviews will start populating on your PPC advertisements and your Google Shopping advertisements.

According to a new survey conducted by Dimensional Research, an overwhelming 90 percent of respondents who recalled reading online reviews claimed that positive online reviews influenced buying decisions, while 86 percent said buying decisions were influenced by negative online reviews.

If you have the star ratings populating next to your PPC advertisement and underneath your Google Shopping ads, you should see a dramatic increase in click through rate on your ads and conversion rate percentage as people will have more trust in your brand (if your customer service is great and your reviews are solid, that is).

Additionally, once you start to get reviews on your product, by utilizing Schema Markup, you’ll be able to get your reviews to populate on your product page via organic search, which once again will increase your click though rate.


MailChimp For WordPress

Marketers and e-commerce store owners need to realize just how important capturing email addresses is for business growth. Earlier, I mentioned that more than 70 percent of potential customers are leaving your store without making a transaction. Even if you can’t convert a potential customer right off the bat, entice them to sign-up for your email list so they can continue to see messaging from your brand.

MailChimp for WordPress helps you add more subscribers to your MailChimp lists using various methods. You can create good looking opt-in forms or integrate with any other form on your site, like your comment, contact or checkout form.

MailChimp for WordPress is compatible with WooCommerce. There is no cost for this plugin and there have been 900,000 active installs.

HelloBar

If you want to start generating more revenue in minutes, you have to sign-up for HelloBar.

It is free and allows for you to convert more visitors into customers. You can add a standard notification bar, which will be placed at the top of your website, above the header. If you sign-up for a more premium version, you’ll be able to capture email addresses when people try to redeem the code.

According to wpmudev.org, If you want to add a notification bar to your WordPress website, you’ve got quite a few options to consider. If you like knowing exactly what’s going on in your site’s code and have some basic HTML and CSS skills you could make your own. If you want more functionality, there are many notification bar plugins available from the WordPress Plugin Directory.